Monday, September 24, 2012

Darold Henderson


 Link: http://www.thinkgeek.com/product/86ff/?srp=1

I chose to analyze the LED Window Thermometer from "thinkgeek.com". The product is made of an LED screen that displays the minimum, current and maximum temperatures. The screen is made to be attached to the outside of a window where it picks up the temperature. It also runs on AA batteries and is easy to detach from the window frame.
       This product has low relative advantage because it's not an improvement upon your normal thermometer. This product is just another medium through which you can check the temperature outside. Aside from tbere being cheaper things you could by out in the world to check the temperature, there are also free ways. People wouldn't want to buy a window sized thermometer if there' a smaller or even a non-tangible one available.
     This product is extremely easy to use and understand, thus making it a low complexity product. It's as simple as putting in the batteries and then looking at it. It displays all the information on the screenso there's nothing to actually touch to make it work. This would in essence make it a technology that people would likely adopt, however due it's uselessness it probably won't sell much.
      This product is also easy to try before purchasing therefore giving it high trialability. This would increase adoption, but again due to it being a useless piece of tech it won't sell much.
      The benefits of the LED thermometer are immediately observable. The thermometer is visible right in the front of it and the owner doesn't have to touch anything to operate it. By definition this would increase the rate of adoption.
      This product is consistent with society's beliefs and values therefore giving it high compatibilty. As an LED thermometer that's only operation is to display the temperature, I believe that giving people the knowledge of knowing how hot or cold it is outside is important. I also don't think that the country has any major issues with this technology because it's benefits are so immediately observable.
      This product has no adaptability. It was created for one purpose and that was to display the temperature outside. There are few ways in which this can be modified, thus making it likely that it will be adopted at a slower rate.
      

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